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2005 Piñata de Recursos
Links to the resources shared and exchanged at the Piñata de Recursos event hosted by REFORMA and WebJunction at the 2005 ALA Annual Conference. You will find brochures, posters, flyers, and more!
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2007 Piñata de Recursos
Links to the resources shared and exchanged at the Piñata de Recursos event hosted by REFORMA and WebJunction at the 2007 ALA Annual Conference in Washington, D.C. You will find brochures, posters, flyers, and more!
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ACLD Latino Film Festival
The Alachua County Library District and The Latina Women's League celebrated Hispanic Heritage Month with a film festival. Take a look at the advertising flyer for the event.
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Bilingual Local History article from Beaufort County Library (SC)
Through partnership between the Beaufort County Library (SC) and La Isla monthly bilingual magazine, published in Hilton Head Island (SC), a bilingual article related to local history.
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Bilingual Storytime Marketing Video
Check out this video by the Columbus Metropolitan Library promoting their Bilingual Storytime. The video features Jessica Gerard and SLO 2008 Diversity Fair Scholarship Winner, Katie Cunningham.
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Computer Class for Spanish Speakers Flier
Interested in advertising your library's computer classes for Spanish speakers? Take a look at this flier used by the Des Plaines Public Library to advertise their successful computer classes.
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Danbury Book Mark
This is an example of a book mark from the Danbury Public Library with information in both English and Spanish.
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Des Plaines, Illinois: Marketing to Spanish Speakers
On the web, on the street, in the news, and in the community, the Des Plaines, Illinois Public Library goes all out to market its services to Spanish speakers.
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Four Keys to Successful Marketing to Spanish Speakers
In the forward to ¡Bienvenidos! ¡Welcome!, 2005 ALA President and El Paso librarian Carol Brey-Casiano provides a succinct summary of what it takes to reach a Spanish-speaking audience.
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Greenwood County Library Card Application
Library Card Application in Spanish
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Missoula Bilingual Card Application - Spanish
An example of a bilingual card application in English and Spanish from the Missoula Public Library.
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Missoula Library Brochure - Spanish
An example of a brochure explaining library resources and services in Spanish from the Missoula Public Library, MT.
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Plan de Clases Virus de Computadores
This Spanish-language lesson plan on computer viruses and how to identify and get rid of them was created by 'BibiloRedes: Abre tu Mundo,' a program of the Chilean Public Libraries.
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Poster: Clases de Computación Gratis
The Fullerton (CA) Public Library uses this poster to advertise its Spanish-language computer classes. Feel free to adapt it to your own needs.
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Rural Illinois Library System Supports Outreach Efforts by Member Libraries
The Lincoln Trail Libraries System helps its member libraries respond to a growing Spanish speaking population.
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Siga Adelante Individual Library Site Marketing Plan
Marketing Plan used by individual pilot libraries to implement a successful workshop series for Spanish-speaking patrons at six pilot library sites across Oklahoma. The Oklahoma Spanish Outreach Language Program Siga Adelante (Moving Forward) is a partnership between WebJunction and the Oklahoma Department of Libraries with funding from the Bill and Melinda Gates Foundation.
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Siga Adelante Marketing Poster
Marketing poster for Siga Adelante. The Oklahoma Spanish Outreach Language Program Siga Adelante (Moving Forward) is a partnership between WebJunction and the Oklahoma Department of Libraries with funding from the Bill and Melinda Gates Foundation. This poster can be customized and used by other libraries.
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Siga Adelante Overall Program Marketing Plan
Statewide Marketing Plan used for implementing a successful series of workshops for Spanish-speaking patrons at six pilot library sites across Oklahoma. The Oklahoma Spanish Outreach Language Program Siga Adelante (Moving Forward) is a partnership between WebJunction and the Oklahoma Department of Libraries with funding from the Bill and Melinda Gates Foundation.
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Spanish Language Outreach ALA 2007 Follow-Up Session
This PowerPoint presentation features information on best practices for marketing library services to Latinos.
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Spanish Language Outreach ALA 2007 Follow-up Session Audio
Listen to the mp3 audio file from the Spanish Language Outreach Follow-Up Session for Workshop Participants at ALA 2007. The presentation features information on best practices for marketing library services to Latinos.
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The Bilingual Biblioteca (June 2005)
George has some clues for getting your Spanish-speaking patrons out of the local bookstore and into the library.
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The Possibilities are Infinite/Infinidad de posibilidades
An example of an article about National Library Card Sign-up Month written by a Latina journalist from the Hispanic perspective for Spanish speakers.
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Websites and Internet Resources on Marketing
A list of external links
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¡Bienvenidos! Outreach and Publicity for Spanish Speakers
Techniques for connecting with your community's Spanish-speaking patrons, from a June 2005 ALA Editions book.
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¡La Voz Latina! Brochure (English)
This sample marketing brochure is from ¡La Voz Latina!, a program by the Arkansas Center for the Book of author talks, readings, book signings, panel presentations, performance art, and poetry readings featuring authors from Mexican-American, Cuban-American, Puerto Rican, and Central American heritage.
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¡La Voz Latina! Brochure (Spanish)
This sample marketing brochure is from ¡La Voz Latina!, a program by the Arkansas Center for the Book of author talks, readings, book signings, panel presentations, performance art, and poetry readings featuring authors from Mexican-American, Cuban-American, Puerto Rican, and Central American heritage.
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